Founded in Italy in 1908, Proraso has been setting trends in the shaving world for 4 generations.

One of our most popular shaving products, Proraso’s shaving cream is made with a "hot soap process", it's left to mature for 3 days. This produces an extremely fine, thick and creamy soap. The long-lasting tube contains some of the finest shave cream in the world. Will stack up against creams costing 3-4 times as much. Can be applied direct from the tube or work with a brush to produce an amazingly luxurious lather. Made in Italy.

Refresh: Refreshing and invigorating, it’s suitable for all beard and skin types. Combining the properties of Eucalyptus Oil and Menthol, the formula is designed to unite excellent smoothness with toning and a pleasant cooling effect. Also available in Sensitive formula.